If you were to create an elevator pitch for yourself, the way you would on a date or during a first impression, what would you say? What would you mention first? Would you mention your family, pets, job, hobbies, aspirations, or where you work? What about an elevator pitch for your business; would they both … Continue reading Marketing and branding to increase profits for your business
Struggling to make digital marketing more cost-efficient? A website built entirely for you is just what the doctor ordered! Keep reading to learn how to make your marketing dollars to work with you and for you! Below are 4 reasons why you should consider a new website. As A Business Owner and Doctor You Need … Continue reading Why Do You Need a Physical Therapy or Specialty-Specific Website?
Google has changed the purpose of a website, especially since the start of the pandemic. Now, a potential client can select a business by simply "Googling" how to resolve the issue they're facing. How does this change the purpose of your website? It needs to align with what clients are searching for, where they are … Continue reading Do I Need a Website for my Business?
How do you know if it's time to rebrand? The best way to tell that I have heard so far is defined in the live video Salesforce released on their LinkedIn where Ebony Beckwith interviewed Kyra Kyles. Below is a summary of the this video called "Creating Your Personal Brand." I'll go over the signs … Continue reading Is It Time To Rebrand?
It's easier to dabble in Search Engine Optimization (SEO) and tank your site, than it is to improve it. However, a Search Engine Optimizer (SEO) will help you create sustainable income by turning your site into a vacuum instead of a leaf blower for your desired clients. Some people turn to paid advertising and get … Continue reading Do I need a SEO? The Difference Between SEO and Paid Ads
Social Media is a means of social networking. When it is used to benefit a business, it can serve you better than any paid advertisement. Below I will show you how to get the most out of what you post, and how to analyze your data to best influence your audience. Creating a Business Plan … Continue reading How to Use Social Media to Promote Your Business: A Comprehensive Guide
When you create a business plan, you should treat it like a plan of care for one of your patients or clients. Below I am going to show you how to take that knowledge you have from client interactions, and apply it to your digital marketing strategy. Digital marketing allows your marketing dollars to stretch … Continue reading How Do You Create a Business Plan in 2023?
